Finding new human resources: a challenge that starts with traditional demography

Over the past twelve months, the topic of demography and the related shortage of workers for the required profiles has been increasingly discussed—an issue that has direct implications for the human resources available to our companies. Recently, the report “Demography and the Workforce” was published by CNEL—the National Council for Economy and Labour—edited by demographer […]

12 ways to double your SME’s turnover

If you’re the owner or a partner of an Italian SME, you might find this short guide of 12 tips useful — starting from one key assumption: 👉 Your product or service is good, even excellent. I start from this point because 90% of the entrepreneurs I’ve met over my 35 years of work began […]

Change training to train for change

If you are the owner or a partner of an Italian SME, in this blog you’ll find some life-tested advice to help you grow together with your team. Do you find it difficult to embrace or adapt to change? There’s only one answer: Let’s do training. Those who have taken a lot of training courses […]

Is Growth the Same as Improvement?

“Change is not always equivalent to improvement, but to improve one must change.” – Sir Winston Churchill Paraphrasing Churchill, “growth is not always equivalent to improvement, but to grow in a healthy way, improvement is essential… and both require change.” In the world of SMEs in which I operate, almost every entrepreneur I know wants […]

What SMEs Can Learn from the Startup Approach to Growth

Italian Small and Medium Enterprises (SMEs) represent the beating heart of the national economy, contributing significantly to innovation, job creation, and overall economic growth. At the same time, they face unique challenges when trying to scale and adapt in an increasingly competitive market. Main Challenges for SMEs The long-term growth and sustainability of these businesses […]

Atteggiamento Digitale and Symbola: Cohesion as the Key to Competitiveness

How Businesses Can Thrive Through Listening, Awareness, and Collaboration In an era marked by major technological changes, global crises, and conflicts, it has become crucial for businesses to rediscover their long-term mission and vision. It goes without saying that adopting a mindset of continuous listening is essential for companies — both internally and externally — […]

How Artificial Intelligence Can Accelerate Your Company’s Growth

In recent years, Artificial Intelligence (AI) has become an increasingly central topic for companies that want to remain competitive in the digital marketplace. Recently, I had the opportunity to attend a training course on this very subject, which allowed me to deeply understand the potential of this revolutionary technology and explore how it can be […]

Category Associations: Guidelines for Consultants

After several years working alongside companies and trade associations, I’ve observed — whenever it occurs — how disorganization often leads to reduced efficiency and, as a result, a lack of consideration for other people’s workflow, whether colleagues, partners, or suppliers. General Guidelines Before diving into activities involving the Marketing and Communication departments, it’s essential to […]

Doing Business with Purpose: Our Vision as a Benefit Company

Our Experience Beyond Profit: A Path of Responsible and Transparent Growth Paraphrasing the ideas of Yvon Chouinard, founder of Patagonia, the success of a company is not measured solely by the profit it generates, but by the positive impact it leaves on the world. Today, businesses are redefining what success means: it’s no longer just […]

How Sanremo Reinvented Itself and Won Back the Crowd — and What Your Business Can Learn from It

The Festival, now in its 75th edition, has managed to adapt to change by rediscovering its core values and returning to success. The Sanremo Music Festival, Italy’s most-watched musical event, is an institution that has spanned decades of history, adapting to cultural, technological, and social changes — even embracing innovative digital experiments such as Fantasanremo.Just […]